AI Insights · Timothy · January 2023
Top 5 Drawing & Coloring Apps Performance in the UK, Q4 2022
Explore the performance trends of the top 5 Drawing & Coloring apps on a unified platform in the UK during Q4 2022, including weekly downloads, revenue, and active users.
Throughout Q4 2022, the top 5 Drawing & Coloring apps in the United Kingdom demonstrated varied performance trends on a unified platform. Here's a detailed look at their weekly downloads, revenue, and active users.
Color by Number:Coloring Games from Wildlife Studios saw a notable increase in both weekly downloads and revenue. Downloads peaked at 41K in the final week of December, while weekly revenue rose steadily, reaching $8.1K in the same period. The app also experienced a significant rise in weekly active users, from 102K at the start of October to 185K by the end of December.
Disney Coloring World by StoryToys Limited observed a gradual increase in weekly downloads, culminating at 11.6K in the last week of December. Revenue followed a similar upward trend, peaking at $7.3K. Active users also grew, reaching 15.7K by the end of the quarter.
Sandbox - Pixel Art Coloring from Alexey Grigorkin maintained consistent performance with slight fluctuations. Weekly downloads increased to 7.7K in the final week of December, while revenue peaked at $5.4K. Active users showed a steady rise, reaching 415K by the end of the quarter.
Cross-Stitch World by InertiaSoft had modest download numbers, peaking at 843 in the last week of December. The app’s revenue saw a slight increase, reaching $3.4K mid-December. Active users rose steadily from 2.1K at the beginning of October to 2.8K by the end of December.
Crayola Create and Play from Crayola experienced a decline in downloads, starting at 4.7K in late September and dropping to 2.3K by the end of December. However, weekly revenue peaked at $3.7K in the final week of December. Active users fluctuated, ending the quarter at around 3.3K.
These insights are based on data from Sensor Tower. For more in-depth analysis and trends, visit Sensor Tower's platform.